“Pearson is betting big on generative AI in education, leveraging India's talent pool for R&D. The company has technology development centres in Bengaluru and Chennai. Pearson aims to enhance the teaching and learning experience through AI integration in its global products.”
Generative AI is taking giant strides across industries, including education. Pearson is also looking to bet big on it. India is a pivotal hub for innovation and product development for Pearson, playing a critical role in the company’s global research and development (R&D) roadmap, said a senior executive.
“The country has a vast talent pool specialising in education, technology, and content creation, providing us with a valuable resource for developing localised content, enhancing digital products, and driving innovation,” said Marykay Wells, CIO, Pearson.
The company has set up technology development centres in Bengaluru and Chennai that create global products. Talking about Generative AI, Wells said, Generative AI can have a positive impact on teaching and learning, and eventually how the company serves its customers.
“This is a significant positive opportunity for Pearson.We have embedded AI across our key products in a way that enhances the teaching and learning experience and improves lives. The structures, methods, and pedagogy behind our IP make it unique in the market. We have proprietary AI data sets [numbers, sequences, algorithms] that are creating rich learning experiences, delivered through PTE, Mondly and Credly,” she said.
Organisations have become the new centers of learning, Wells said, where working professionals embark on their upskilling journeys. “Enterprise learning is a big opportunity for us. We are developing our portfolio to meet the requirements of professionals who are now “learning as they earn” and employers who want to get the best out of their people,” she said.
Enterprise products and services comprise about 20% of global revenue across the company, primarily through its certification business in Pearson VUE.
At Pearson, our purpose is simple: to add life to a lifetime of learning. We believe that every learning opportunity is a chance for a personal breakthrough. That’s why our c.20,000 Pearson employees are committed to creating vibrant and enriching learning experiences designed for real-life impact. We are the world’s leading learning company, serving customers in nearly 200 countries with digital content, assessments, qualifications, and data. For us, learning isn’t just what we do. It’s who we are.
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For more information, please contact: Bhavya Suri, PR & Corporate Affairs, Pearson India & MENA- firstname.lastname@example.org more